Selling into the UK financial services market can seem difficult, with numerous obstacles and challenges to overcome. Not least is knowing who the right people are to reach out to in order to make your pitch. This is why keeping up to date with financial advisors is so important and it’s where Autus’ Datalert service can really help. Not only does this give you a direct line to the people setting the financial trends but it comes with a range of associated benefits, as you can see below.
Relationship Building
The financial service industry is to a large degree, about relationships. Establishing contact and trust quickly is essential to success, especially when trying to work with new entrants. By tracking new financial advisors entering the B2B financial services market, you can quickly reach out and build relationships to get ahead of competitors. This early interaction gives you a much greater chance of turning these new businesses into partners.
Tailored Recruitment
More than just keeping track, alerts can be tailored to specific types of firms or advisors. This ensures that efforts are focused on the most relevant and promising prospects, which improves the efficiency and effectiveness of creating new business relationships. Winning new business is never easy, but if you can focus your efforts in the right places, you stand a much greater chance of success.
Situations Change
Few people have a job for life. The idea of an employee staying in a single company for their working career no longer really exists. And in the fast-paced world of finance, things can change quickly. When financial advisors move jobs, they may be in a position to influence the decisions at their new organisation. If you already have a relationship established, then this could present a new opportunity to market and sell your products. Similarly, if you have a relationship with an organisation, it can pay to be up to speed on incoming appointments. Having access to the FCA-approved persons register lets you stay up to date with who is working where and what their role is within the organisation.
Meeting Compliance
It is always important to stay informed about regulatory changes, new permissions, restrictions, and fines related to financial advisors. This is a significant help to B2B financial service businesses when trying to maintain compliance and reduces the risk of regulatory breaches and associated potential fines. Having a network of financial advisors who are in the know and on top of any changes increases a business’s ability to keep abreast of changes.
Automated Updates
Rather than having to sit and sift through the database of financial advisors manually, services like Datalert handle this data management automatically. That means you are provided with a concise and relevant list of financial advisors and updates that are easy to act upon. This frees up resources to be better spent elsewhere and ensures that critical information is not overlooked or missed.
Spot Trends
Getting regular updates about new and existing financial advisors provides valuable information that helps in understanding market trends. By knowing who is working where and for whom, you will be better equipped to identify emerging opportunities. This will allow you to adapt marketing and sales strategies to stay ahead in a competitive landscape.
How We Can Help
With Datalert, discover key contacts effortlessly, secure business opportunities faster than ever and stay informed about crucial market shifts. Contact Autus Data Services today and fill out our form to get a 3-month free trial!
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